Category Archives: SEO

SEO
Blank Image

Why Every Small Business Should Use Google My Business?

Do you want customers to find your business on Google? Do you want to stand out from your local competitors? If yes is your answer, then Google My Business might be the best tool that suits your small business needs. Before stepping into the guide, let us start by understanding what Google My Business actually is? Google My Business is a free tool designed by Google that allows Small Business Owners to set up a […]...
Online MarketingSEO
Blank Image

The 3 Metrics You Should Track To Measure SEO Success

Your competitors are ahead of you in this digital world using SEO strategies. Are you? While everyone understands they need an SEO strategy, many of us still struggle to create one that is effective and comprehensive. To measure your SEO success, you need to be clear about your goals for website traffic. Three metrics, in particular, are very useful: Traffic Retention Website traffic retention is vital to keep visitors engaged on your website after generating traffic through […]...
MarketingOnline MarketingSEOSocial Media MarketingYouTube
Blank Image

Getting your videos on YouTube discovered

If your Hudson Valley dental clinic or any other type of business isn’t making YouTube videos as part of your marketing strategy, you are selling yourself short.  Being the world’s second-largest search engine, the primary reason behind why you’ll benefit from making videos is search visibility.  Not only will your audience be able to connect with you faster through relevant Google searches, but they will be able to put a face to your brand, allowing […]...
SEO

6 important reasons why Local SEO will help your small business

Local SEO is an optimization process that ends up promoting your website based on keywords that are relevant to your business. Wait, but how is this different than the regular Search Engine Optimization? Well, it’s a way of optimizing your content for the geographic location your company operates in.  This kind of optimization is the best marketing strategy for local businesses solely because it largely contributes to bigger conversion rates.  Let’s take a look at […]...
SEO
Blank Image

5 Trends to Watch in Search Engine Optimization

Meta: Search Engine Optimization (SEO) is always evolving. Here are five key trends including a focus on mobile and quality content that point to where SEO may be going next. If you think Farmer is a dusty guy in overalls and Panda is an adorable but clumsy bear, you may not have been paying close attention to changes in Google that have caused seismic shifts in search engine optimization in recent years. SEO is a […]...