Tag Archives: Google Ads

MarketingOnline MarketingRemarketingSocial Media Marketing
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How does HV Social Media come up with minimum PPC budget recommendations for our prospective clients?

It depends on the platform.   For Google Ads, LinkedIn Ads & Yelp Ads – our agency does the following: Determine average CPC (Cost Per Click) Multiply by 10 (to factor in 10 clicks per day) Multiply by 30 (average number of days in a month) That will give us a minimum budget which provides enough click data to make educated optimizations. As an example, let’s take a $10 average CPC multiply it by 10 clicks […]...
Marketing
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A Simple Guide to Getting Started with YouTube Advertising

Thinking about advertising on YouTube? Today, YouTube has become one of the biggest platforms for advertisers in the world. YouTube’s numbers don’t lie. It is the second biggest search engine after Google and the and third most visited site after Google and Facebook. YouTube has almost 2 billion monthly active logged-in users, who collectively watch over 46,000 years of content each year. If you create a YouTube business account, you will set yourself apart from […]...